Experience.

RELATIONSHIPS MATTER.

Senior Marketing Executive With Strategy, Experiential, Media, Licensing, Merchandise, & Talent Expertise Who Boasts A Proven Track Record Of Creating Groundbreaking Experiences That Spur Long-lasting Revenue Growth And Brand Awareness.

01. ASHTON MANNING, INC. | 2010–PRESENT

MANAGING DIRECTOR + FOUNDER/OWNER

Identified strategic opportunities and 360-degree marketing programs for number of A-list talent, brands, and businesses to maximize revenue, brand awareness, licensing initiatives, promotions, endorsements, and sponsorships. Identified TV projects across reality and scripted shows, and led acquisitions, endorsements, and development processes for film, TV, and digital content.

02. TEAM ONE – SAATCHI & SAATCHI | 2006–2008

GROUP DIRECTOR + EXECUTIVE VICE PRESIDENT

Drove experiential, event, and entertainment marketing and strategic alliances that pushed Lexus’s image in a more youthful direction, while reinvigorating loyalty programs to retain existing ownership. Targeted loyalists and conquests through innovative and proprietary marketing verticals and new media strategies, including CRM, SEO, and SEM to successfully expand Lexus’s customer base.

03. WILLIAM MORRIS AGENCY, LLC. | 2003–2006

SENIOR VICE PRESIDENT + DEPARTMENT HEAD, CORPORATE, LICENSING, ENDORSEMENTS & CROSSOVER

Worked directly with CEO to oversee corporate consulting, celebrity endorsements, talent development, marketing, licensing, and crossover strategy. Served as senior strategic and implementation expert for Fortune 500 clients, while strategizing and creating production and development opportunities in talent, literary, production, reality, and non-traditional arenas. Devised marketing and crossover strategies to maximize revenue for corporate clients and talent across multiple industries.

04. SONY PICTURES TV | 1998–2003

VICE PRESIDENT FAMILY ENTERTAINMENT TV – MARKETING & PROMOTIONS

Developed and oversaw marketing strategy, media relations, digital initiatives, secured national and global endorsements and licensing/merchandise with Fortune 500 companies for animation and family entertainment and subsequently first run syndication, off network broadcast and talent relations. Created groundbreaking advertising and marketing initiatives, media strategies, nation promotions and tie-ins, driving revenue by $50M+.

Reviews.

WHAT MY COLLEAGUES SAY.

Senior Marketing Executive With Strategy, Experiential, Media, Licensing, Merchandise, & Talent Expertise Who Boasts A Proven Track Record Of Creating Groundbreaking Experiences That Spur Long-lasting Revenue Growth And Brand Awareness.

“David is a preeminent marketing and brand executive. He has wonderful, out-of-the-box creative instincts are highly strategic. He has the capabilities, creativity and the skilled ability to move projects forward.”

William Marks – TV / Digital / Film Executive – Ovation Television | Former Vice-President at E! Entertainment

“David’s enthusiasm and passion for creating an immersive and memorable experience for his customer, and his calm solution-focused approach under pressure made working with him a pleasure.”

“David is extremely creative and insightful and a sheer pleasure to have on one’s team. He is always upbeat and has good instincts about marketing and consumer/public perceptions about brands. In addition to his work with high profile talent, he was also responsible for the creative re-branding of The William Morris Agency”

David Kekst – General Counsel at Yamaha Guitar Group | Former General Counsel – The William Morris Agency

“David is the guy you want on your side doing a deal. Savvy, incredibly shrewd and skillful— he ‘gets’ how to make things happen’ and then
goes the distance to complete the task at hand and overdeliver on goals and expectations.”

Alyse Kobin – CEO/President at Kobin Integrated Marketing

“David is a great marketing and licensing executive…He takes the time to immerse himself in a business to find marketing and sales solutions that help grow the business and expand revenue.”

Aaron Walton – Former Senior Vice President/General Manager International Licensing at TBS

Extras.

INVOLVEMENT

Senior Marketing Executive With Strategy, Experiential, Media, Licensing, Merchandise, & Talent Expertise Who Boasts A Proven Track Record Of Creating Groundbreaking Experiences That Spur Long-lasting Revenue Growth And Brand Awareness.